2020-05-13 08:04

Gemius publishes Top 15 most visited websites in Estonia, April 2020

Internet technology and research company Gemius has published Top of 15 most visited websites in Estonia in April 2020. In previous month audiences of the most popular sites has almost returned to pre-emergency period levels resulting in Real User decreases. Meanwhile, due to springtime, weather portal ilmataat.ee joins the Top 15 sites.  

Total statistics for all devices

After March when all the Top sites experienced an increase in audience, in April all the leaders maintained their positions, but experienced small decreases in their audience. In first place from all devices, i.e., from computers, mobile phones, and tablets together, is delfi.ee with 661 000 and decrease by -14 000 compared to March, followed by postimees.ee with 646 000 (-10 000 users) and ohtuleht.ee with 432 000 (-28 000 users).  News portal geenius.ee is in 4th place with 300 000 Real Users and decrease by 3 percent, but Top 5 is closed by tv3.ee with 240 000 visitors and decrease by 2 percent.

In April only two sites in the total statistics top experienced an increase in audience. Rising three positions in top, neti.ee audience grew by +3 000 Real Users, but ok.ru users increased by + 2 000.  Biggest decrease in numbers was noted for sites liigume.ee with -5 000 users and mke.ee with -8 000 users, compared to March.

It should be noted that in April weather portal ilmataat.ee returned to the TOP with 14 000 Real Users. Portal ee.sputniknews.ru joined the top sites with 14 000 users, but kirss.net takes 15th position with an audience of 13 000.

Real Users and computers

As in total statistics, all the TOP leaders experienced small decreases in their audience. Portal delfi.ee with
-2 percent or decrease by -9 000 takes 1st place in Computer top, followed by postimees.ee with -4 percent or -16 000, but ohtuleht.ee is 3rd with -4 percent and audience decrease by -10 000 Real Users compared to March statistics. Meanwhile tv3.ee takes 4th position with 143 000 visitors and increase by 3 percent, but Top 5 is closed by neti.ee with 135 000 Real Users as in March.

Audience increases was also shown for two Computer top sites - online.ee with +4 percent or +4 000 visitors and for mail.ru with +2 percent or +2 000 Real Users. However, the largest percentage decreases were shown for sites mke.ee with -18 percent (-2 000 visitors) and ok.ru with -12 percent (-4 000 Real Users) of audience compared to March.

As in total statistics, it should be mentioned that ilmataat.ee joined TOP 15 sites with 8 000 Real Users from computers, but kirss.net and nagi.ee with 7 000 visitors from computers each.

Real Users from mobile devices

Mobile top in April is revealed by delfi.ee in the 1st place with 607 000 Real Users from mobile phones and tablets together, which is -3 percent less than previously. Second place is taken by postimees.ee with 599 000 visitors and decrease by -2 percent, but TOP 3 is closed by ohtuleht.ee with 384 000 Real Users and -5 percent of Real Users. With 258 000 users from mobile devices news portal geenius.ee is 4th with audience decrease by -3 percent compared to March, but tv3.ee hasreached 5th place and closes TOP 5 with 154 000visitors which is -4 percent less than in previous month.

Highest decrease in Real Users from mobile devices was shown for the site liigume.ee with -31 percent or -5 000 users, also for mke.ee with -8 percent and decrease by -6 000 visitors.

News site ee.sputniknews.ru enters mobile top with 11 000 visitors in 13th position, followed by weather portal ilmataat.ee with 7 000 Real Users from mobile devices, but kirss.net closes the top with 6 000 users in April.


An overview of full data is available on https://rating.gemius.com/

Top 15 is based on data about internet audience that is aged between 15 and 74 years of age, is from the territory of Estonian state and visit sites from computers, mobile phones, and tablets. The sites included in this top are those that participated in the gemiusAudience research in April. gemiusAudience research is based on a complex and modern methodology that allows to see the number of real persons (Real Users) within a page, rather than looking at cookies or IP addresses that do not show the number of actual persons visiting the relevant page. To sign up for gemiusAudience research or to find out more information about it please write to kontakt@gemius.ee.


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